FOR
IMMEDIATE RELEASE
EDSF
Promotes Industry Careers to High School Students
New Campaign Focuses on Building
Document Communication Industry’s Workforce
TORRANCE, Calif.,
(March 30, 2005) --- According to The Electronic Document Systems Foundation
(EDSF), the non-profit organization dedicated to the
document communications industry, building the industry’s future
workforce is a challenge for academia and corporate America. As a result, EDSF is meeting that challenge head-on with the
launch of a new campaign that targets high school students and raises awareness
of careers in document communications. The campaign says, “Multimedia Communications - Imagine
Your Future: Careers that Blend Technology with Creativity.” EDSF’s goal for the campaign is to attract qualified
individuals to become a part of the document industry, enabling them to reap
the rewards of the many opportunities developing each day.
“Many high school students are not aware of the exciting opportunities
available in the document solutions and graphic communications industry,” said
Jeanne Mowlds, EDSF executive director. “By educating students, parents and schools about the opportunities within
the industry, together we can attract the best and the brightest talent to
create the workforce required for the anticipated challenges in years to come.”
Dr. Thomas E. Schildgen,
Department Chair/Professor, Arizona State University, says, "The EDSF
career campaign provides a critical recruitment function at a time when the
graphic communications industry is experiencing increased attrition in the
workforce due to retirements and rapid technological change. Creating awareness
in high school students about the diverse features of this industry will help
attract the future labor force that this industry needs, and will populate the
post-secondary educational institutions that offer a graphics curriculum.
Institutions of higher education must diversify degree programs to address the
cross-media aspects of the industry in an effort to prepare graduates for career
employment predicated on innovation and global entrepreneurship."
For the campaign, EDSF has produced an attractive,
full-color, eight-page brochure that can be printed on demand by academic
institutions for inclusion in college admission mailings and outreach efforts.
Titled “Multimedia
Communications - Imagine Your Future: Careers that Blend Technology with
Creativity,” the brochure addresses the high school audience in a
compelling manner. The brochure highlights the breadth of careers available and
their educational requirements. The brochure also includes encouraging comments
from previous EDSF scholarship recipients about the excitement of being
involved in the document industry. During the
creation of the brochure, EDSF solicited feedback from educators and industry
professionals to ensure that the piece was readily useable and valuable as a
recruitment tool.
A PDF of the brochure with printing specifications is available online at
http://edsf.org/index.cfm or http://www.edsf.org/CareerInformation.cfm.
EDSF encourages
other document industry companies and academic institutions to get involved and
support future industry professionals. To enquire about opportunities, contact
EDSF at 310-541-1481 or e-mail info@edsf.org.
About EDSF
EDSF (www.edsf.org)
is a charitable foundation dedicated to enhancing the value and relevance of
document communications worldwide. EDSF is a catalyst for education and
research initiatives that brings the industry together to resolve document
communications issues that impact society. EDSF helps the industry and public
benefit from paper, electronic and digital documents, which are continually
being transformed by emerging technologies. For more information about The
Electronic Document Systems Foundation, call +1-310-541-148, write info@edsf.org,
or visit the EDSF website at www.edsf.org.
# # #
Media Contacts:
Aaron Kiel/ Jennifer Beaver
ak PR Group
562-983-8113/
562-983-8117
akiel@akprgroup.com/ jbeaver@akprgroup.com
EDSF Contact:
Jeanne Mowlds
Executive Director
310-541-1581
JCMowlds@aol.com